
Sponsorship Opportunities
Join the Journey. Stand with Champions.
The 2026 USA Games will be a moment in history—help us make it unforgettable.
BENEFITS:
Brand Integration:
- Custom co-branded logo lock-up: your company’s mark seamlessly integrated into Team NorCal’s composite logo, featured in digital & video assets, as well as press outreach
- Team NorCal’s “Road to Minnesota” video series: sponsorship of a high-end produced video series documenting Team NorCal’s journey to the Games
- Athlete Ambassador Program: Select 2 Athlete Leaders to align as a brand ambassador, featured in your external or internal marketing campaign
- USA Games sizzle video: Sponsor logo to be integrated in USA Games promo video end-card
- Brand inclusion at Athlete Training Camp and official farewell celebration sendoff(s) for athletes
- One (1) branded item included athlete swag bags
VIP Experience at 2026 USA Games:
- 6 Honorary Guest Credentials
- Private dinner with Team NorCal athletes and coaches
- Invitation to Founder’s Reception, Honored Guest Reception, Opening Ceremony, access tothe VIP Lounge
- Opportunity to award medals to athletes
Employee Engagement Activation:
- Kickoff event announcing the partnership to include Team NorCal athletes, your leadership team and employees
- Hosted lunch & learn, bespoke to your company (i.e. importance of diversity in the workplace) fostering internal awareness & engagement in USA Games partnership
18-Month Digital Campaign:
- Sponsored integration across SONorCal’s website, social & email platforms, specific to Team NorCal + Summer Games
- Sponsor of Team NorCal Blog Series(min. of 3 blogs)
- Sponsor of Team NorCal“Road to Minnesota” Email Series (min. of 3 deployments)
- Inclusion in monthly SONorCal e-newsletters (database 80K+)
- Social media exposure (min. of 6 social posts with a footprint of 29K+)
- Dedicated landing page on SONorCal’s website, featuring a company profile, executive testimonial, photos, and backlink to your preferred webpage
- Daily updates from your USA Games NorCal Teams to share across social channels
Visibility in Team NorCal’s Official USA Games Press Outreach:
- Joint media release announcing official Team NorCal / USA Games partnership
- “Presented by” language included in all media outreach & stories pitched to NorCal sports, TV news stations, radio & print outlets
- Company executive interviewed & featured in episode of Special Olympics NorCal’s exclusive web series, “The Special Report”
Gold Sponsorship at 2026 and 2027 Summer Games:
- Broad exposure as a Gold Sponsor at Summer Games (2 consecutive years – a value of $100k) including VIP experiences with Summer Games keynote speaker, co-branded merch as the “Official Team NorCal Sponsor”
- Premiere volunteer spots to engage your company employees at Summer Games
- Brand integration across digital channels & prominent event signage including a “Road to Summer Games” video series
- Honored Guest Experience Sponsorship & Opening Ceremony inclusion
Team NorCal Wearables:
- Logo integration into (2) premium Team NorCal accessories
- Foam Fingers (for Opening Ceremony) + one (1) Tier 1 item *i.e. hoodie, cooling towels, duffle/travel bags, umbrellas, water bottles, neck pillows, bucket hats
- Logo integration into polos provided to non-delegation SONorCal representatives, VIPs and Honored Guests to be worn throughout the Games
BENEFITS:
Event Leadership:
- Prominent recognition, including a ‘Presented By’ Wellness Lounge, at Team NorCal’s Training Camp (Feb. 28 & March 1, 2026 at Camp Via West in Cupertino)
- Branded space for athletes to relax and connect emotionally
- Sponsor-led wellness activations (e.g., yoga, hydration stations, etc.)
- Recognition as healthy meals & fuel sponsor for athletes
- Exclusive photo booth sponsor
- Recognition at Official Athlete Farwell Celebration Sendoff(s) (June 19, 2026)
- Exposure at airport send-offs with athletes & families
- Co-branding of signage and photo-op athlete wall
- Co-branding of athlete travel bag tags or hotel door tags
Brand Integration:
- USA Games Reveal video: Sponsor logo integrated into USA Games announcement video end-card
- Team NorCal Uniform Reveal video: Logo integration into the video end card
- Athlete Ambassador Program: Select one Athlete Leader to align as a brand ambassador, featured in your external or internal marketing campaign
- Custom USA Games content & logo integration into SONorCal’s Health & Wellness newsletter(Summer 2026)
- Sponsor recognition at a 2026 NorCal Flagship event of your choice, i.e.
- Polar Plunge, Bike the Bridges, High Tech Challenge, Fall Games, Guardian Games (excludes Summer Games)
VIP Experience at 2026 USA Games:
- 4 Honorary Guest Credentials
- Private dinner with Team NorCal athletes and coaches
Company-wide Challenge:
- Engage your employees in a friendly corporate competition to support athletes (e.g., steps challenge, fundraising race, office vs. office battle)
Digital Campaign:
- Sponsored integration across SONorCal’s website, social & email platforms, specific to Team NorCal
- Prominent branding in Team NorCal athlete digital portal: Training Camp hub
- Presenting sponsor of Team NorCal Blog Series (min. of 2 blogs)
- Social media exposure (min. of 3 social posts with a footprint of 29K+)
- Dedicated landing page on SONorCal’s website, featuring a company profile, executive testimonial, photos, and backlink to your preferred webpage
- Daily updates from your USA Games NorCal Teams to share across social channels
Team NorCal Wearables:
- Logo integration into (one) Tier 2 Team NorCal accessory,i.e. hoodie, water bottle, cooling towels, duffle/travel bags, neck pillows
BENEFITS:
Exclusive Sponsor of NorCal’s Unified Sports Teams:
- Unified Soccer and Unified Flag Football Teams
- Unified Tennis pair and UnifiedGolf Pair
- Youth Leadership Experience, made up of a Special Olympics NorCal Schools Athlete, a teacher, and unified partner
- Brand presence & signage at Unified Teams practices
Event Leadership:
- Presenting Sponsor of 2026 Athlete Leadership Summit: welcoming 20+ hand-picked Athlete Leaders for a weekend of enriched leadership training activities
- Presenting Sponsor of upcoming Volunteer Leadership Conference: welcoming 80+ key volunteers spearheading events across our entire NorCal footprint
Brand Integration:
- USA Games Reveal video: Sponsor logo integrated into USA Games announcement video end-card
- Custom USA Games content & logo integration into SONorCal’s Schools newsletter (Summer 2026)
- Sponsorship of “Discovery All-Stars Unified Flag Football team” blog post
VIP Experience at 2026 USA Games:
- 2 Honorary Guest Credentials
- Private dinner with Team NorCal athletes and coaches
Employee Engagement Activation:
- Hosted USA Games “Watch Party” at your business, bringing together your employees with SONorCal Unified Partners, students, athletes and families
- Branded Fan Engagement Photo Station
- Sponsor-led webinars or lunch & learn with athletes on Inclusion & Innovation
Digital Campaign:
- Sponsored integration across SONorCal’s website, social & email platforms, specific to Team NorCal
- Social media exposure (min. of 2 social posts with a footprint of 29K+)
- Daily updates from your USA Games NorCal Teams to share across social channels
Team NorCal Wearables:
- Logo integration into (one) Tier 2 Team NorCal accessory,i.e. hoodie, water bottle, cooling towels, duffle/travel bags, neck pillows
BENEFITS:
Sponsor one of seven (7) Team NorCal Sports Teams (Sponsor may select from available teams. Exceptions are Unified Soccer and Unified Flag Football)
- Brand presence & signage at team practices
Brand Integration:
- USA Games Reveal video: Sponsor logo integrated into USA Games announcement video end-card
Employee Engagement Activation:
- Hosted brown bag lunch and meet & greet with team & coaches
- Opportunity for employees to participate in lunch activity
- Provide personalized welcome posters for each athlete of sponsored sport (employee team building activity) utilized during Opening Ceremony
- Engage your employees in a friendly corporate competition to support athletes (e.g., steps challenge, fundraising race, office vs. office battle)
Digital Campaign:
- Sponsored integration across SONorCal’s website, social & email platforms, specific to Team NorCal
- Social media exposure (min. of 2 social posts with a footprint of 29K+)
- Daily updates from your USA Games NorCal Teams to share across social channels
Team NorCal Wearables:
- Logo integration into (one) Tier 2 Team NorCal accessory,i.e. hoodie, water bottle, cooling towels, duffle/travel bags, neck pillows
BENEFITS:
As a Super Fan Sponsor, your support can help send the Team NorCal delegation of nearly 100 participants to USA Games and will have the following benefits:
- Name recognition and/or logo integration across SONorCal’s website & email platforms, specific to Team NorCal
- Opportunity to attend Farewell Celebration Sendoff(s) with a special meet & greet opportunity with athletes
- Exclusive invitation to NorCal’s USA Games Watch Party with other partners
- Opportunity to provide personalized welcome posters for athletes utilized during Opening Ceremony
- Receive the official Team NorCal/USA Games polo shirt

Special Olympics NorCal Total Footprint
29K+
Social media followers
80K+
Newsletter subscribers
16K+
Monthly visits
to sonc.org
28.5K+
Athletes
23K+
Volunteers
9.4K+
Coaches